Author Archive | Ronald Aqui

Now that you have your website up and running with traffic, how do you increase the conversions on your landing page so that you end up making the sales that you want?

1. Use segmented landing pages for your keywords

One thing you need to know is that if you use the same landing page for every keyword that you bid on, you will definitely miss out on getting more conversions. By segmenting your landing pages, you will be doing a better job at targeting your traffic and this will lead to more subscribers and more leads.

2. Focus on testing more than one version of your landing page

Most people make the mistake of not testing various versions of their landing pages and so end up not getting a lot of conversions. Sometimes, to experience a massive increase in response, all that is needed are a few changes here and there so ensure that you do some tests to figure out what those changes might be.

You might just realize that changing the background color of one of your landing pages actually doubles your conversion rate.

3. Look through your landing pages

Your landing pages should relate directly to the content the visitor wants to see. Moreover, they should not be so busy that the visitor is at a loss on what you want them to do.

4. Check your calls to action

They are crucial in leading visitors back to your site. Are they accompanied by big, bold buttons that look attractive enough to click on? Test with different fonts, colors, and sizes. In addition, ensure that your calls to action offer value that is worth clicking on.

5. Go through your site to check how credible you look

Do your claims seem believable and do you have a few testimonials on your page?

As an online marketer, what you want is your visitor to do just one goal of the page without getting distracted. The above tips are sure ways of increasing your conversions on your landing pages.

Ronald Aqui – https://ronaldaqui-homebusiness.com

Most social media marketing campaigns are primarily designed to help gain more social following, increase product/brand visibility or drive traffic to a website. Here are quick must-know tips you should consider when rolling out your next social media campaign.

1. Reserve your username across all platforms

Reserve all your usernames across all the social media platforms even if you don’t need them now. These keeps off imposters, and trust me; you are going to need those usernames some day.

2. Decide which social media platform(s) best suits your needs

Not all social media platforms are suitable for your kind of marketing campaign. Trying to build a presence and stay significantly active on all available social media platforms can be time consuming and counterproductive. Instead, you need to identify platforms that bring the best results and focus on them.

3. Optimize your social media platforms

Once you’ve decided on the platform you intent to use, focus on optimizing your profiles in order to get more followers. A few things to consider include using a real profile picture, write clear and comprehensive about pages for your profiles, and where applicable, include a link to your website.

4. Connect your social media accounts to your website

Having all your active accounts connected to your websites helps to keep the conversation going. Visitors on your website can link to any of the listed accounts and your followers on social media can find out more about your offer.

5. Find and follow leaders in your niche

Find the most influential people in your niche and follow or favorite them. Chances are they will share useful information about your niche or share their progress about a certain project; and you can look over their shoulders for inspiration.

6. Don’t forget the hashtags

Yes, it’s not just a pretty function to make your phrase turn into a link and look cool. Most people actually use hashtags to search for stuff on social media. And it’s a nice way to make your stuff (like you upcoming product launch) trend on Facebook. Just don’t overdo it.

7. Stay social

Whether you are running a personal profile or company/brand’s social media account, you need to actually stay social and interactive. Follow other users, send friend requests, comment on stuff, like other people’s stuff, update your status regularly, share interesting stuff, and so on.

8. Stay out of trouble

Each social media platform has its own sets of rules, and some rules cut across all the networks. For instance, Twitter has a limit on how many people you can follow per day, Facebook has restriction on friend-requesting people you don’t know and so on.

9. Track mentions

This is where PR kicks in. Use available tools to track every mention of your brand across all platforms and find out what people are saying about you or your brand. Don’t miss a chance to neutralize any negative talk.

10. Post as many times per day but again, don’t overdo it

The number of times to post per day will depend on the network, the numbers of your followers and how interactive your audience is.

Ronald Aqui – https://ronaldaqui-homebusiness.com

Email marketing is one of the most effective internet marketing methods and it is currently being used by thousands of businesses (small, medium sized and even the large companies). Below are some of the reasons why every business should consider:

· Email marketing is inexpensive

· Easy to track and share

· Very fast/Immediate with tremendous reach

· Efficient and very convenient

The following tips will greatly help in ensuring that many people subscribe to your email list and that your email marketing becomes a success;

1) Offering an incentive

This is one of the ways in which you can get people to sign up for your email list. The incentive should be good enough to attract people. Basically, it should be able to convince them that your email is worth a space in their inbox. You can do this by offering some discounts or even a sale. It is also good to remember that different incentives work differently for different companies so you should choose the one that works best for you.

2) Embedding the opt-in form

This is actually very simple. You should not make people click through to another page but instead, embed the opt in form at the point (where) you ask people to sign up.

3) Put an option to join your email list in every page of your site

You should have opt-in box on every page of your website and it should be in a way that it can be seen by anyone looking at your site. You can add an opt-in box both to the vertical navigation column and to the footer area.

4) Install a slider/ a pop-up

Pop-ups should not be annoying and to make sure that they are not, you can set them in a manner that they can only show after someone has been on the site for at least 2-3 minutes. You should also set it in a way that it is only shown to every visitor once a week.

5) Optimize for mobile

This should be your number one priority because majority of people (approximately 53%) now open their emails using their mobile devices. Make sure that your email templates are mobile friendly and this will ensure that your subscribers will be able to open your emails anytime regardless of their whereabouts.

Ronald Aqui – https://ronaldaqui-homebusiness.com

With over 2 billion people using social media network on a daily basis, there is no doubt that social media plays a big role in determining your success as an entrepreneur. However, despite the opportunities that social media has brought, many entrepreneurs are still struggling to create a strong social media presence. Below are tips on what you need to do to create a strong social media presence.

1. Have a plan

Before you even start creating social media profile, you need to sit down and think of what you plan to achieve. Having a clear plan on what you want to achieve on social media platform will determine how you will build and use your presence on social media.

2. Offer valuable information

The second most effective way to create a strong social media presence is by sharing useful and valuable information to your followers. Take advantage of your knowledge and post content that people are craving for. People will always look forward to read your next post if you are consistent in posing content that is useful and relevant. In addition to that, your post will be shared across various social media platforms, a factor that will enable you to reach out to more audience.

3. Know your target audience

Who are you looking to reach on social media? There are millions of consumer across various social media platform. However, not all of them will identify with your brand. It is therefore very important to know your target audience then channel all your effort to build a strong relationship with them.

4. Be consistent

Consistency is very important and will determine your success on social media. You need to be consistent is posting quality, informative and relevant content. You also need to be consistent when engaging with your audience in order to grow your presence on social media.

In conclusion, building a strong social media presence is not difficult as many people think. However, you need to be strategic and consistent in order to break through.

Ronald Aqui – https://ronaldaqui-homebusiness.com

Overview

Brands and publishers alike have started experimenting with Facebook Live, as a means of providing their audience, a platform to interact and engage in real time. A video can enhance your Facebook reach, while taking less time to post, than creating a write-up. So if you are still wondering how you can start using Facebook live to engage your audience, here is how to go about it.

Host a Question and Answer Session

Back then, when you wanted to create a YouTube Q&A video, you had to start promoting it several weeks in advance, to allow viewers enough time to send in the questions they wanted you to answer. However, Facebook Live has changed those dynamics. All you have to do is inform your audience when they need to log in and catch up with the session. During the live stream, you can then answer the questions posted on comments section.

Provide a Behind-the-Scenes

In order to let your customers know that they are valued in your business, it is important to give them a behind-the-scenes tour of your organization or brand. Your viewers want to know how you run your business. They also get to know you at a personal level, which is a great step towards relationship building. A great way to go about this is reviewing the products or topics that you intend to discuss during the live stream.

Collaborate with Other Vloggers

If you want to grow your Facebook Live channel, then you should consider collaborating with other Vloggers in the industry. It will just take a short 15 minute video to sit down with another vlogger in your industry or niche, and then discuss issues, ideas and perspectives in your niche. You can both film together or individually, and then cross-promote them across your Facebook pages together.

Bottom Line

There are many ways you can use Facebook live, to interact with your audience. The most important thing is to remain active and do it regularly. Additionally, be creative and you will see your reach expand.

Ronald Aqui – https://ronaldaqui-homebusiness.com

I remember a few years back when someone asked me what I did for an income and I told them I have an online business. “No,” they said, “I mean full time, like a real job!”

That comment, as much as it hurt, hit the nail on the head, and got me thinking about what I was actually doing. My online business wasn’t thriving, not like it should have been, and as hard as it was to admit it, the truth was I wasn’t committed to it, I was treating it like a hobby.

If you look at online entrepreneurs, all they have is their laptop, an internet connection and an idea. But they do a few things differently.

Here are a few suggestions I have since adopted to stay committed to my online business.

1. Show Up

This sounds so obvious, but one of the most important ways for you to stay committed to your business is by showing up, like you would if you were running a traditional company. Arrive at work, stay there and leave when you’re done.

2. Focus on Your Business

To be focused is to know who you want to serve, what you want to serve and how you will add value to their lives. Occasionally I’ve looked at a company and wondered how they make any money and then realize they are filling a need and they’re adding value to their customers’ lives.

3. Create quality content and Get it Out There

You need to have content on your site that keeps people coming back for more and they must want to share it and pass it on. Include industry tips, comments and interaction and always remain true to your brand, from the style and tone and your service.

These are the most basic steps you can incorporate. Check back for the most important steps that will turn your online business into a huge success. (See what I did there?)

Ronald Aqui – https://ronaldaqui-homebusiness.com

Blogging is a sure way to magnify your brand. Blogging requires an individual to first obtain a domain name and a blog host. This is followed by creating a blogging avenue such as WordPress. Once this is achieved, embark on a journey of formulating content that will add value to your followers. Let us now divulge more information about how to start blogging and stick with it.

Formulate a purpose

Blogging requires precision and a prior plan. It is crucial to decide on the topics you will blog about. Understand your short term and long term blogging goals with regards to the topics you write about. Have a clear purpose that communicates what you intend to write during the first few months of blogging as well as the rest of the blogging period.

Create quality visual content

The photos, images and other graphics that you integrate in your blogging endeavors can either undermine or magnify blogging. Have unique images and photos that make your posts stand out. To achieve quality visual content, solicit for the services of an expert.

Accrue email subscribers

Creating and increasing a mailing list plays a fundamental role in similar measure when starting and sustaining blogging. A mailing list enables a blogger to access inboxes of followers and potential visitors. This also facilitates generating traffic for the new blog as opposed to entirely depending on search engines.

Blog frequently

Creating a niche in your blogging endeavor demands consistency. Do not just write a few posts and be contented. If you want to attract and maintain followers and appear on search engines, you have to write a couple of posts in a month.

Incorporate other social network platforms

Blogging successfully involves sharing the content through social networks such as Facebook, Twitter, Snapchat and Instagram.

Sharing the blog posts with your network of followers through these platforms guarantees distribution to other individuals. This increases traffic for your blog by attracting more visitors to your blogging platform.

Ronald Aqui – https://ronaldaqui-homebusiness.com

Some people need to build a full time income in their business before they can feel comfortable leaving their jobs. Perhaps they have a family and mortgage, and they need to know their income is solid before taking the plunge to full time.

Others have to leave their jobs before they’ll get busy and start their business. For them, they need the ‘sink or swim terror’ to inspire them to take massive action.

No matter which camp you fall into, here’s what’s true for nearly everyone:

Your reason ‘why’ isn’t just a nice thing to have – it’s crucial for your success. The bigger your reason ‘why’ when you’re starting your own business, the more likely you will stick to it and do whatever it takes to succeed.

To make your fledgling business a success, you need massive, undistracted action. For example, consider taking a week off from work, moving into a motel room away from all distractions, and creating your own product and sales funnel.

If you don’t know how to do something, you have 2 choices:

A: Learn to do it yourself. This takes time and will often derail any momentum you had. For some, it will mean putting off starting the business for weeks and even months. B: Outsource that sucker and move on.

Nearly everyone does better, accomplishes more and reaches success faster if they get a coach. Just sayin’.

Once you taste success, you will never go back. I’ve almost never seen someone make money in their new business and then drop the whole thing to go back to a job. Once that fire is lit, there really is no turning back.

Having your own business is not only financially freeing, it also instills a sense of self confidence that enhances

almost every other aspect of your life.

Starting your own business means overcoming your related fears, whatever those might be. Once you achieve success, you’ll find you’re able to overcome even greater fears and accomplish more than you dared hope back when you were safely enslaved. Errr… I mean employed.

If there’s a bottom line to this, it’s this: Decide what you’re going to do. Give yourself a deadline. Then move heaven and earth to get it done, and you will succeed.

Ronald Aqui – https://ronaldaqui-homebusiness.com

Here’s how to make your content timely, highly relevant and super hot, every single time.

Let’s face it – online marketing is and always will be about selling stuff to people. Simple.

The techniques might change (somewhat) and the methods we use become more refined, but it’s still all about selling products and services people need or want.

Keeping that in mind, it’s very simple to write a series of reports on all of the basics.

For example: “How to start a Facebook Fan Page and get 1,000 fans interacting with your product.”

“How to build a profitable list of 10,000 people in 3 months.”

“How to create products, how to drive traffic, how to use social media, etc.”

You get the idea.

Now then, here’s the trick to making your content super timely and hot:

Watch the news.

See what the latest brew-ha-ha in marketing is. For example, did Google make yet another change that threw website owners for a loop?

Then your ‘how to drive traffic’ report can be repurposed into: “How to Drive as Much Traffic as you Want without Google”

Did Facebook make major changes to their advertising policy?

Repurpose your Facebook Fan Page report into, “How to Get All the Facebook Leads You Want WITHOUT Buying Facebook Ads”

Or for your, “How to make a product” report, you could take the latest marketing trend and write something like this: “5 Products [New Trend] Users are Screaming for That You Can Make in 2 Days.”

In each case, you’ll just go into your Word file, update your document with the new title, add or change the bits specific to the current news or trend, and you’ve got a hot selling new product to offer.

Place it on Warrior, JVZoo, etc. Either promote it to your list, or buy enough traffic to get some sales. Your goal is to get noticed by the affiliates, and from there it’s Profit City for you and your evergreen content.

The beauty of this system isn’t just that you can repurpose your best content over and over again.

When news of a marketing change or new trend hits, you can get your highly relevant product to market almost overnight, filling a market gap practically the moment it’s created.

Plus, isn’t it wonderful to continue getting paid for content you wrote once, and only need to modify to make it highly relevant again?

One more tip: If you don’t like to write, you can always search for PLR. Then update and tweak it to make it relevant to what’s happening now.

Ronald Aqui – https://ronaldaqui-homebusiness.com

This works for any big ticket item you are selling one-on-one. For example, maybe you sell SEO services to brick and mortar businesses. Or perhaps you sell coaching over the phone to people who got a free 20 minute session with you.

This works in print as well, but it works even better when you’re actually talking to the person.

Let’s say you sell list building systems to local businesses. You’ve sat down with them, explained exactly what you can do for them and they’re excited. “How much do you charge?” they want to know.

Let’s say you charge $1,000 a month for the service. Tell them you normally charge $2,000, and explain why your service is a tremendous deal at that price. Then tell them that if they will allow you to use them as a case study, you will knock that price in half.

Here’s the beauty of this system:

First, you’ve already primed them for a higher price, so when you offer the lower price, they’re actually relieved and much more likely to say yes.

Second, in the back of their mind they’re thinking, “If s/he is using my business as a case study, that means s/he’s going to work extra hard to get good results.” Which makes perfect sense, because you wouldn’t want a case study that failed.

Third, you can use these case studies to bring in new clients. For example, let’s say you performed a service for a plumber. Now you can contact plumbers in other cities and show them the exact results you achieved in that first plumbing business.

When they see these specific results, they are much more likely to sign on.

The same goes for any other service you provide to local businesses, professionals, coaching clients, etc.

Show them your ‘regular’ price, then offer the option of getting a reduced price in exchange for allowing you to use them as a case study.

One caveat: In the case of personal coaching (versus business coaching) you might want to change their name in your case study to protect your client’s privacy.

Apply these simple tips to selling your marketing and coaching services, and you’ll find it much easier to land new clients.

Ronald Aqui – https://ronaldaqui-homebusiness.com